The importance of Pre-production

The importance of Pre-production

One of the most common mistakes I see in self-generated media work is a simple lack of any pre-production planning whatsoever. OK, not every 5-minute vlog posted on YouTube requires in-depth research, audience targeting, storyboarding and scripting; but in reality,...
Mobility

Mobility

The pitfalls of designing web pages on desktop platforms, in the mobile age. Over the last few days I’ve been putting together a website for a small theatre company, who are taking a production of John Godber’s Bouncers on tour later this year. Nothing...